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Print Company Marketing Tag

We love hearing from the Experts!

You’re talking to customers everyday and are hearing their questions, concerns, wants and needs.

We are writing a collaborative article that features You and what you are seeing / hearing in the industry today.

 

OUR QUESTIONS TO YOU ARE

What are current and prospective customers asking for most often of you?

What helps your current and prospective customers better understand your capabilities?

What is the most common way new and prospective customers order from you?

 

Below is a form that if you could fill in these answers below we will feature you and your answers in our upcoming Print Professionals Q&A Article!

 

 




Best Way to clarify your capabilities to customers? (required)
Phone ConversationYour WebsitePhysical Packet or FlyerDigital PDF Sales Sheet



The most common way customers order from you? (required)
Phone ConversationForm on your WebsiteOnline Customer Portal



Apple’s iOS 11 will now have a native installation of a QR Code reader built into the camera.

QR code usage was never really that strong due to the need for using a 3rd party app to scan them.

The journey went something like this:  A company adds a QR code to some information or engagement piece, the user has to find and download a QR reader, then has to scan the code and finally land on the piece.

Now all the user has to do is open their camera and click!

This is huge for Commercial Printing Company Marketing because now it makes sense to add QR to direct mail, brochures, flyers, posters, etc.

What are your thoughts?

It amazes us at how little there is out there online specific to the print industry on practically marketing your services digitally.
Obviously SEO works, so does PPC, social media is a must and email is a no-brainer.
But everything we’ve found is so weak!

We are planning to change that.
While the fundamentals are the same, we have learned over years of working with customers in the print industry what works and what doesn’t.

We are starting a new series of posts that will highlight specific tactics that work really well for print companies.

But for now check out this Case Study on Digital Marketing for Print Companies click here: http://acumenstudio.com/help-printing-companies-grow/