You are working on reporting for a client and you open Google Ads to look at the conversions for the last 30 days, the cost per conversion, etc. You then go look at All Conversions by going to the tools...
We're asking everyone "How Do You Measure Marketing ROI?" Our team is doing this everyday for customers, but we want to hear from you on how you're doing it for your company. We created a simple 3 question survey to learn how...
Adobe is currently developing a program that can sample your voice and recreate the sound with undetectable accuracy! What is Adobe VoCo? (Project VoCo) "When recording voiceovers, dialogue, and narration, wouldn’t you love the option to edit or insert a few words...
Have you heard the back and forth on how Data is marketing's savior or how Data is way overvalued in Marketing? On both sides of the debate, there are many opinions and strong feelings about how important it is to decision...
Just a quick post today on something very important to us. What is the Best Marketing Technology? Answer: A Question Questions are the most powerful tool we have as marketers. What you don't know affects the outcome of your efforts. Many of us have solutions...
The job of marketers is becoming more and more complicated. We now have access to so much data on customer insights via analytics tools and are expected to know how to measure and what the data means. Recently a study from...