Ivan Temelkov is the CEO of Razor Sharp Digital.
His experience has been working with companies, within agencies and now in his own agency. Listen as Ivan talks about his experiences in navigating his career and moves into business.
In this episode we talk about the transitional journey from working full time to starting your own business.
It’s important for everyone to understand what WE DON’T DO.
We ARE NOT a design / creative agency.
We ARE NOT a PR agency.
We ARE NOT a copy writing house.
What WE ARE is a strategic content marketing agency that uses search engine and social media data to identify market demand, how that demand is sought, how the channels which deliver answers to that demand present options / solutions and then turn that research into a plan which we execute on.
We ONLY CARE about meeting the goals set.
If you want 30 leads each month, then we’ll get it for you.
If you want to understand what channels have the highest opportunity for new sales, then we’ll figure it out.
If you want us to build the assets and infrastructure to distribution, collect and close new business, then we’ll create it.
We DO NOT CARE about Facebook. We care that Facebook can deliver a sales outcome for you.
We DO NOT CARE about LinkedIn. We care that LinkedIn can deliver a sales outcome for you.
We DO NOT CARE about Email. We care that Email can deliver a sales outcome for you.
It’s not about the channel, it’s about what the channel can do for you.
The market tells us if it’s working by engaging and converting with content.
We focus on the goal, what the market is asking, where they are asking it and how the channels choose to present content.
Channels come and go.
Trends in design and copy writing come and go.
Our process focuses on capitalizing on the channels and the tactical trends that will move you towards your goals.
So if you are most concerned with creating a strategy to ensure your business is seen online, drives more leads and closes more business then talk to us.
If you are more interested in the shade of red in your email footer not looking the same on your desktop screen and your iPhone DO NOT talk to us!
All We Do Is Win.
We are planning to change that.
While the fundamentals are the same, we have learned over years of working with customers in the print industry what works and what doesn’t.
We are starting a new series of posts that will highlight specific tactics that work really well for print companies.
But for now check out this Case Study on Digital Marketing for Print Companies click here: https://acumenstudio.com/help-printing-companies-grow/