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B2B Digital Marketing Blog

Do you think it’s possible that you may have lost a potential customer because they called outside your business hours or felt frustrated waiting on hold for too long? Many print companies face challenges meeting customer demands for immediate responses and seamless communication. Today, customers expect businesses to be available and responsive at all times. Enter AI phone agents… a solution that not only addresses these challenges but does so efficiently and cost-effectively. With their 24/7 availability, deep...

We hate talking about the existence of the digital vs traditional marketing divide, but the fact is that print companies face increasing pressure to stay relevant and competitive. Yet, as paradoxical as it might sound, embracing digital tools, specifically, content marketing, can be the key to success for gaining more leads and sales.  By leveraging strategic content marketing, print companies can build brand awareness, attract new customers, and establish themselves as industry leaders.  In this article we describe...

Today raising capital for funds, be it private equity, venture capital, or real estate investment, requires more than just an impressive track record and a compelling pitch deck. Top fund managers are increasingly turning to content marketing as a strategic tool to attract and engage potential investors. By leveraging insightful, value-driven content, funds can build credibility, establish thought leadership, and create meaningful connections that lead to successful capital raises.   Why Content Marketing Matters At its core, content marketing...

It’s a new year so we thought we’d start the year off with a little fun and share some of the best jokes we could find poking a little fun at the marketing industry. So put down your computer or pen, grab your favorite drink, and enjoy this little break and maybe you’ll chuckle a little.    1. How many marketers does it take to screw in a light bulb? None – they’ve automated it.   2. Why did the social media...

Over the past few years, TikTok has exploded in popularity, transforming from a niche video-sharing app into one of the world’s leading social media platforms. With its rapid rise, the app has attracted businesses, influencers, and marketers seeking to leverage its immense user base. It’s not uncommon now to see everything from beauty tips, cooking hacks, and personal finance advice to intricate manufacturing processes appear on TikTok feeds. While business-to-consumer (B2C) brands have eagerly embraced the...