I recently read an article by John Rampton titled "Prepare for the Future being shaped by these 5 Critical Trends." He goes on to share these trends and his explanation of why they will have a significant impact on the future. Some...
It's easy to find case studies on beautiful campaigns for consumer goods, restaurants, and car manufacturers, but when it comes to B2B Campaigns, many struggle to produce good examples of beautiful high performing B2B Marketing Campaigns. We have for you a...
These 9 Critical B2B Content Marketing Statistics are superior examples of what You Should be doing in your B2B Content Marketing effort. CEO's, Executives, Directors and Managers need to pay close attention as to how they are creating, distributing and engaging...
Many businesses have no clue how effective their digital efforts are within and outside of the organization. Teams are reporting to executive vanity metrics and isolated analyses that don't tell the whole picture. This leads to the continued state...
Just a quick post today on something very important to us. What is the Best Marketing Technology? Answer: A Question Questions are the most powerful tool we have as marketers. What you don't know affects the outcome of your efforts. Many of us have solutions...
I'm going to make this a very short article. I continue to talk to companies who are not seeing results from their "content marketing" or the agencies doing that work for them. And EVERY TIME it is due to the same thing. The...
I put together this quick video to give you an introduction into what we do at Acumen Studio. We are a High Performance Digital Marketing Agency that Connects People With Companies. Content Marketing Website Optimization SEO / Search Engine Optimization PPC / Pay Per Click...
What we see over and over again are people and agencies speaking on how easy SEO is and minimizing it by only talking about the most basic aspects of both SEO and overall Digital Marketing. Why is this? It definitely makes it...
The Question: "What should I include in my content marketing?" Here are the things that YOU SHOULD be including in your content marketing efforts. You don't just need content, you need Awesome Content! Developing relevant content does not have to be a difficult....