At this point you should already realize that social media isn't just a place where friends and family connect, share photos and like posts. Social has become a repository of knowledge, similar to the search engines, but more affinity driven by relationships and trusted sources. If you want to know who to use for internet law, who can help you with an ESOP or what company is building quality apps, then social is a great place to get...
Deciding what project gets done first can be tough at times right? Sometimes you just don’t know exactly how to pick what will take priority over the other since they are at the same level. In the case of this, there is a strategy that I employ to make sure that I am making the right choice, even though it may push another project back by a week. Pushing a project back by a week is...
I’m going to keep this blog post pretty short so that I can stress how simple and easy this is for you to get found in the search engines more often by your customers. Google My Business which is the hub for companies to integrate and control their presence within the Googlesphere, Google KnowledgeGraph, Search Engines, Local Search, etc. (whatever you want to call it). If you’ve ever searched for a service, product or company and Google Maps...
Did you ever wonder why B2B SEO is so important for businesses? SEO, also known as search engine optimization is critical in driving organic traffic to your site. SEO assists the search engines and users in finding and understanding more about your site. Search engine optimization educates visitors and answers their questions. Search engine optimization helps increase your sites visibility and will help your business grow. When was the last time you did a search and...
We often see companies, agencies and marketers using the term Marketing Strategy interchangeably across a broad number of initiatives and tasks that are really different from each other and need to be defined as different up front to make sure everyone is on the same page which will eliminate work overlap or double up and make the work more effective. Where we see this the most is a B2B business has Strategic Objectives where part of solving...