The Digital Marketing Blog

April 25, 2019

Business to Business Successful Marketing Qualities

What Are The Qualities of Successful Marketing for B2B? In general most marketers can rattle of a list of qualities that they think should be embodied when it comes to B2B marketing but what we’ll get to more specifically are the qualities of the executed marketing on specific channels. Doing these things will set you up online for success! The List of Successful B2B Marketing Qualities We’re going to make this easy by literally creating a definitive list for...

by John Bracamontes

Who-are-indirect-competitors-online-in-search

April 23, 2019

Digital Marketing

Should I be Concerned About Indirect Competitors Online?

No matter the size of your company, the products or services you offer or how long your company has been around, there is tons of competition out there, especially in the digital space. We often hear “There is no one out that offers what we do” or “My business is so unique we don’t have any competition.” While that isn’t necessarily an untrue statement, regardless of the companies or business out there in the same industry,...

by Alyssa Summers

Why-aren't-print-companies-marketing-online

April 18, 2019

B2B Content Marketing, Print Company Marketing, Print Industry Marketing

Why Aren’t Print Companies Marketing Online

Companies in the Print Industry are DOING NOTHING Online. Why? This is the question everyone should be asking. We have been asking this question of many printers in the industry and the most common answers we get back always fall into two categories. Online Marketing Doesn’t Work For Our Print Company / Print Industry Company It’s Too Expensive and Takes Too Long to Get Results Online / Content Marketing Doesn’t Work for the Print Industry Not to sound too harsh,...

by John Bracamontes

April 15, 2019

B2B Content Marketing, Business

Are Core Values Important to a Company?

Let's get right to it on this one! The Importance of Core Values to a Company We’ve all heard of core values and how they help to shape a company. But why are they important and what are they really meant to do? Core values are meant to help align an organization as a whole and to help everyone achieve its mission. When values are not established or unknown to the employees of the organization or company,...