Have you heard this from a potential print buyer at any point in your career… “I’m getting a few quotes before I make my final decision.”? Of course you have. And it makes sense for a buyer to want to get quotes if price is a concern, which it always is at some level. But the question is how many quotes do they typically get? And is there a way to convince them to just use you? The...
Last year we decided that we needed to find an organization that was making a Huge Difference in people's lives that we could give back to by donating our money and our time. We often get caught up in what we are doing...
Are you running a consistent content marketing effort online? Most companies in the Print Industry answer No. That's a good thing! We've talked with Hundreds of companies in the industry and found that literally less than 10% of them are running ANY consistent marketing online. Why is that a Good Thing? If you are marketing online then you're already winning. If you ARE NOT then it means if you Start Now then you'll be able to Dominate your competition, gain visibility, new...
We're asking everyone "How Do You Measure Marketing ROI?" Our team is doing this everyday for customers, but we want to hear from you on how you're doing it for your company. We created a simple 3 question survey to learn how You are are measuring ROI. Click here to take the survey: https://www.surveymonkey.com/r/CWPL5RT...
Are you struggling to understand how B2B Social Media and B2C Social Media are Different? Some marketers believes that there is no difference, but if you're in the the B2B space then you know that is completely wrong. But what is it about B2B Social that is so different from B2C? John Bracamontes of Acumen Studio breaks down the strategic & tactical differences between the two in this video. How is B2B Social Media Different From B2C Social Media? In general...